About us
Our Story
Kerala is known for its rich soil, clean air, and traditional farming methods. Wayanad, in particular, is blessed with fertile land and natural biodiversity.
It Is Pure was created to bring these natural treasures directly to your home.
We focus on:
Natural food products
Herbal and traditional cosmetics
Products made using time-tested methods
Ethical sourcing and sustainable practices
We are committed to preserving nature’s goodness without adding anything artificial.
Our Vision
To promote healthy living by providing truly natural products sourced responsibly from Kerala.
Our Mission
To connect customers with authentic, chemical-free products that support both health and local farming communities.